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Graphic Communication

Graphic Communication

How long is the course?

This is a one year course (8 lessons per fortnight)

Who is the course for?

This course is suitable for students who are determined to work hard, engage in independent and group activities and meet deadlines. Graphic Communication is a portfolio based course which requires skill, concentration and dedication. Organization is extremely important when taking this course as you will be expected to arrive prepared and ready to learn as deadlines will be short and tasks direct.

What entry qualifications do I need?

5 GCSE qualifications D-F grades or BTEC Introductory Awards (Level 1)

How will I be assessed?

Your AS Level will cover the following areas: Component 1: Portfolio of work 96 Marks- 60% of AS The contents of the portfolio will be determined by the nature of the course of study. The emphasis of this component will be on the development of understanding and skills using an appropriate range of materials, processes and techniques. Students should produce a collection of materials that exemplifies work carried out during the AS course. Each student must include in their portfolio: • A selection of thoughtfully presented work that demonstrates the breadth and depth of the course of study. • At least one extended collection of work or project, based on an idea, concept, theme or issue. This should demonstrate the student’s ability to sustain work from an initial starting point to a realisation. It should include evidence of their ability to research and develop ideas and link their work in a meaningful way to relevant critical/contextual materials. Component 2: Externally Set Assignment Preparatory period + 10 hours supervised time 96 marks- 40% of AS Separate question papers will be provided for each title. These will consist of a choice of five questions to be used as starting points. Students are required to select one. Students will be provided with examination papers on 1 February, or as soon as possible after that date. •Preparatory period – from 1 February •Following receipt of the paper students should consider the starting points and select one. Preparatory work should be presented in any suitable format, such as mounted sheets, design sheets, sketchbooks, workbooks, journals, models and maquettes. •Supervised time – 10 hours: Following the preparatory period, students must complete 10 hours of unaided, supervised time.

What could I do after the course?

There are many careers using Art and Design. Most of these require further study at an art school, further education college or university. At present most students wishing to take art, craft or design beyond 6th Form will go on to do a one year ‘Foundation’ course at an Art College or University before applying to degree courses in specialist areas of art and design. In recent years increasing numbers of students have gained direct entry onto degree courses. This could lead to careers in such fields as advertising, marketing, design, AS Graphic Communication publishing and the media. The study of Art can also help you develop transferable skills in which you can take into any career or job.

What else do I need to know?

At Strood Academy we are extremely fortunate to be sponsored by University of the Creative Arts. These links enable our students to regularly attend Art and Design workshops, work alongside Graduate Students and develop their understanding of available careers and opportunities first hand. Attending events led by UCA and working alongside university mentors and staff enables an in depth insight into what can be achieved through the completion of an Art and Design based course.

What will I be studying?

Students are required to work in one or more area(s) of graphic communication, such as those listed below: They may explore overlapping areas and combinations of areas:
• Interactive media (including web, app and game design)
• Advertising
• Packaging design
• Design for print
• Illustration
• Communication graphics
• Branding
• Multimedia
• Motion graphics
• Design for film and television.

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